Strengthening economic ties between Rabat and London
The governments of Morocco and the United Kingdom have set an ambitious goal to double their bilateral trade and accelerate investment flows. This initiative focuses on major structural projects and the significant preparations required for the 2030 World Cup. During a high-level meeting in Rabat, Ryad Mezzour, the Moroccan Minister of Industry and Commerce, and Chris Bryant, the British Minister of State for International Trade, outlined this shared vision for economic expansion.
The World Cup as a catalyst for growth
Speaking at the opening of the Morocco-UK Business Forum, Chris Bryant, leading a delegation of government officials and private sector leaders, emphasized the necessity of deepening partnerships between the two nations. He highlighted the 2030 World Cup not just as a sporting event, but as a pivotal driver for national transformation. This global tournament offers a unique chance to enhance the country’s attractiveness, modernize infrastructure, and create a lasting legacy for future generations.
Ryad Mezzour echoed these sentiments, noting that the tournament serves as a development engine. The goal is to upgrade transport networks, healthcare services, and public facilities across the entire nation, extending well beyond the host cities. He explained that Morocco is currently implementing a comprehensive territorial and economic transformation strategy designed to unfold over the next eight years.
Opportunities for British expertise
The Moroccan minister invited British companies to participate in public tenders and transformation projects. By doing so, Morocco aims to solidify its position within global value chains. The strategy moves beyond simple technology transfers, focusing instead on long-term partnerships rooted in investment, innovation, and international competitiveness.
The forum, held in Rabat and Casablanca on June 2 and 3, brought together approximately 50 British firms. These organizations represent various sectors, including infrastructure, transport, security, engineering, design, and professional services, all looking to contribute to Morocco‘s ambitious development goals and the upcoming global football event.
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